Watermart 24-7

Realizing that thirst never sleeps, Watermart, a Winnipeg water distributer opened the city’s first 24-7 standalone water retail store. But as they say, you can bring a horse to water but the only way they will drink is if the trough is branded in a really compelling and attractive way (or something like that).

WaterMart 24-7, Winnipeg’s premier pure water manufacturer and distributer, determined that the City was ready for a new water concept – a 24-hour, self-serve water depot. Honest developed the brand and executed building signage and collateral to help communicate the brand experience.